Advertising: The Basics

Think you have a great product? Unfortunately, no one’s going to know about it unless you advertise.

Advertising, if done correctly, can do wonders for your product sales, and you know what that means: more revenue and more success for your business. But be warned: it is not a panacea.

Below you will find a list of what advertising can and can’t do for your business, along with the steps you can take to start using advertising to your business’s advantage. Read More

Print: you can count on me like 1, 2, 3

In an age where digital seems to be the medium on everyone’s lips, TSA Limited looks at three ways print has the ability to connect and engage powerfully with consumers

Republished by APA. Originally Published by TSA LIMITED | APRIL 6, 2018 SPONSERED CONTENT

Google had sent me Postcard in my letterbox (no not my inbox but my Letterbox) where we get snail mail!!! Can you believe it?
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If Google Uses Letterbox to Advertise, You Should Too!

Recently I had surprise in my letterbox!

Google had sent me Postcard in my letterbox (no not my inbox but my Letterbox) where we get snail mail!!! Can you believe it?
We at APA do run an AdWords campaign, lately we have been slow in running our campaign on Google, and Google being Google the Mega Grand Mother of all internet was wondering how it could help us! Google sent a postcard with great offer via traditional snail mail!
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I Need More Business What Do I DO?

“Australia has a unique tradition of household Leaflet distribution, which far outstrips other media options in cost effectiveness”

The sheer popularity of leaflets & catalogues with retailers and consumers makes this form of advertising as the best form of advertising. Retailers know how powerful home delivered advertisement can be, and this is evidenced by their popularity as the significant medium of choice.
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How to become a local hero with LAM

Businesses big or small, local or national, new or old – All get the majority of their customers from their LOCAL AREA within a close proximity to their business location. Thus majority of marketing experts focus a lot on the LOCAL AREA MARKETING (LAM). For a new business since you are still in a nascent stage you cannot spend a great deal on advertising. Try out Local Area Marketing (LAM). In this area of marketing the size of the firm does not matter. Here are some methods where LAM can be used.

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