Blogs

Advertising: The Basics

Think you have a great product? Unfortunately, no one’s going to know about it unless you advertise.

Advertising, if done correctly, can do wonders for your product sales, and you know what that means: more revenue and more success for your business. But be warned: it is not a panacea.

Below you will find a list of what advertising can and can’t do for your business, along with the steps you can take to start using advertising to your business’s advantage. Read More

Neuroscience to Understand the Role of Direct Mail

Business Challenge  Virtual media has experienced explosive growth in recent years, while physical media, such as print and direct mail, has declined. The UK’s Royal Mail wanted to understand whether there are any differences in the communications effectiveness of physical and virtual media. Read More

Print: you can count on me like 1, 2, 3

In an age where digital seems to be the medium on everyone’s lips, TSA Limited looks at three ways print has the ability to connect and engage powerfully with consumers

Republished by APA. Originally Published by TSA LIMITED | APRIL 6, 2018 SPONSERED CONTENT

Google had sent me Postcard in my letterbox (no not my inbox but my Letterbox) where we get snail mail!!! Can you believe it?
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If Google Uses Letterbox to Advertise, You Should Too!

Recently I had surprise in my letterbox!

Google had sent me Postcard in my letterbox (no not my inbox but my Letterbox) where we get snail mail!!! Can you believe it?
We at APA do run an AdWords campaign, lately we have been slow in running our campaign on Google, and Google being Google the Mega Grand Mother of all internet was wondering how it could help us! Google sent a postcard with great offer via traditional snail mail!
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