Business Challenge Virtual media has experienced explosive growth in recent years, while physical media, such as print and direct mail, has declined. The UK’s Royal Mail wanted to understand whether there are any differences in the communications effectiveness of physical and virtual media. Read More
Flyer distribution or letterbox advertising can be a great way to reach your target audience without the need for expensive digital wizardry and can deliver excellent results.
Read More
Google had sent me Postcard in my letterbox (no not my inbox but my Letterbox) where we get snail mail!!! Can you believe it?
Read More
Google had sent me Postcard in my letterbox (no not my inbox but my Letterbox) where we get snail mail!!! Can you believe it?
We at APA do run an AdWords campaign, lately we have been slow in running our campaign on Google, and Google being Google the Mega Grand Mother of all internet was wondering how it could help us! Google sent a postcard with great offer via traditional snail mail!
Read More
The sheer popularity of leaflets & catalogues with retailers and consumers makes this form of advertising as the best form of advertising. Retailers know how powerful home delivered advertisement can be, and this is evidenced by their popularity as the significant medium of choice.
Read More
However, there are two major problems with regards to flyers distribution!!
Businesses big or small, local or national, new or old – All get the majority of their customers from their LOCAL AREA within a close proximity to their business location. Thus majority of marketing experts focus a lot on the LOCAL AREA MARKETING (LAM). For a new business since you are still in a nascent stage you cannot spend a great deal on advertising. Try out Local Area Marketing (LAM). In this area of marketing the size of the firm does not matter. Here are some methods where LAM can be used.
Prior to starting an advertising campaign, it is important to identify your target audience. The demography closer to your business location. Otherwise, all your endeavours and investment will go to waste. However, determining the target market is not as easy as it appears. In spite of it being the most difficult part of an advertising campaign, you need to ensure that you get it right. After recognizing your target customers, you should attempt to find out the right campaign distribution region. Mapping the right area will help you to distribute your flyers to the appropriate letterboxes. This will assure a good return on investment and make sure that you are not putting your time and money on the wrong people.
Read More
Thank You! the marketing flyers look great. You guys have the best deal in Sydney that I’ve come across with the highest quality low cost printing. And your great prices, unbelievable! I’m very pleased. I would (and will) highly recommend your discount printing services to other small businesses in the city. Your service meets our needs precisely.
Thank you so much for everything guys, I really appreciate your help and support. I have had previous clients from those areas call to tell me that they got a flyer in their mailbox. I’m very confident in your work and ethics.
The exuberance, artistry and technical skills that you contributed to our advertising, speaks of your skills highly. This project has made all the difference in the world to us.
The job seems to be paying off and I will be using your company again in the near future.
ASMC have been a consistently efficient and effective distribution company for us. We have used them for a number of letterbox distributions which they have completed on time and with great rates. We are very pleased to have found them and are exploring other services that they offer due to their current success and good rapport.
….you all are awesome and definitely deserve a pay rise.:) I am serious! Using Print4less for flyer distribution runs has been good and we have had good returns. We will definitely look forward to engaging your teams for future drops!
